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COCA-COLA VENDING MACHINES OFFER FREE INTERNET CONNECTION

Coca-Cola and British Telecom are collaborating in order to implement vending machines with free wi-fi access. This project will firstly take place in South Africa, connecting the poorest areas of the country and consequently give a helping hand to empower education, healthcare and innovation perspectives of local people.

No conditions apply to benefit from this initiative; the first vending machines to be implemented have been strategically chosen to be situated close to schools, shopping centres and taxi ranks and it’s not required any drink purchase.

This initiative will begin in Qunu, Umtata and Bushbuckridge, Mpumalanga and it will grant access to information and knowledge to students, local entrepreneurs and local communities, enabling them to experience the benefits of internet connection.

If proven to be a success, the two companies intend to roll this scheme out further.

 

The gLAWcal Team

LIBEAC project

Wednesday, 8 October 2014

(Source: Digital Trends)

This news has been realized by gLAWcal—Global Law Initiatives for Sustainable Development in collaboration with the University Institute of European Studies (IUSE) in Turin, Italy and the University of Piemonte Orientale, Novara, Italy which are both beneficiaries of the European Union Research Executive Agency IRSES Project “Liberalism in Between Europe And China” (LIBEAC) coordinated by Aix-Marseille University (CEPERC). This work has been realized in the framework of Workpackages 4, coordinated by University Institute of European Studies (IUSE) in Turin, Italy.